Stick to your brand, and your brand will stick!
Inspiring Growth
THE BRAND & DESIGN DOJO
First of all, congratulations on being a business owner! We love you just for that! Now how about we get you to where “you want to be in 5 or 10 years”!
The foundation of your business should be a well-defined brand - it’s ALL in the details! That is not just your logo! A consistent brand is your eco-system. Our team of brand & design ninjas will guide you through every step of the process, whether you are just starting out or have been up and running for a while. We can help you with ideas and guidance.
Our approach is NOT a one-size-fits-all. We work with you to discover your brand's unique strengths and weaknesses, and create a custom strategy. We are in your corner with you!
Consider it self-care! Treat your business to the branding & design it deserves!
"I can't believe it took me so long to jump on updating our website! That old one was just so dated and looked like we didn’t care. It's really a world of difference. Charles and Daniel are also really happy, especially with the components you added in the rainhead video and "We Make Luxury Happen!" tagline!"~ Belinda, Carignan Mechanical, Canmore AB
What’s the big deal?
Your brand is more than just a logo or a product. It’s how people feel about your business.
A clear brand personality helps your customers connect with you on a deeper level, creating trust and loyalty.
Without a personality, your brand risks blending into the background, missing out on opportunities to stand out and make a lasting impression.
Where’s the value?
By uncovering your brand’s unique personality, you’ll:
Gain clarity on how to communicate your message effectively.
Attract the right customers who align with your values and vision.
Differentiate yourself in a crowded market.
Build a consistent identity that’s recognizable and memorable.
This test simplifies the process, giving you actionable insights tailored to your business, so you can focus on growth with confidence.
Are we right for you?
We specialize in branding and design with over 15 years of experience helping businesses like yours discover what makes them truly unique.
Our approach isn’t cookie-cutter. It’s personal, intuitive, and strategic. Plus, we’ve developed a proven system that combine creativity with practical tools, so you walk away with not just answers but a clear path forward.
Let us help you tell your story in a way that inspires growth and resonates with your audience.
GIFT ALERT
Here is a gift for those who use Squarespace as their website platform. It contains the Top 7 Pro Tips Everyone Overlooks when working with Squarespace.
SEO Settings and Optimization
Mobile Responsiveness Checks
Favicon
Custom 404 Page
Integration of Google Analytics
Social Sharing Page Images
Regular Content Updates
BONUS TIP: Dynamic Text Highlights
We hope you enjoy it! For now, have a super day!
Norja Vanderelst
Brand & Design Ninja
Hi! My name is Norja and I am an Adobe CS addict.
As a lifelong small business enthusiast - I started when I was 20. I have honed my skills as a brand & design ninja; always learning and improving on a business level, but also personal and spiritual. I approach every challenge with a warrior spirit, seeing each obstacle as an opportunity to refine my skills. I thrive in this environment.
I’m fluent in English, Tech, and Woo Woo, and still pretty proficient in Dutch. My claircognizance plays a key role in branding and design, guiding me to intuitively create visually aligned work for my clients.
Since founding Colour Infusion in 2009 (yayyy we’re 15!), I have shown many businesses their potential, no matter where they were at, or what their goals were.
I embrace our home ethos by caring for our trees and plants as well as our animal companions, consisting of rescue dogs, cats, chickens, ducks, our show-off-my-wings-every-morning Sebastopol goose, and our spirited mini duo, Izzy and Harvey. All spoiled rotten ;)
Please join me on the path to success, and let's conquer the challenges together with a daily dose of entertainment, a strong cup of coffee, and a huge commitment to your success!
“The goal of branding is not complication but simplification.”
~ Stephen Houraghan
