Colour Infusion Web Design

Reflect your Professionalism! 403.688.1137

Colour Infusion Web Design - Reflect your Professionalism! 403.688.1137

Reflect your professionalism…Websites

Why is it important to have a good website? The cyber world, also known as the Internet, can be an overwhelming place… even for computer-savvy people. So let’s start with a very basic question:

“What exactly is a website?”

A website is only one element of your marketing efforts and should be integrated into your business plan at the launch of your business whenever possible.

To have a website viewable by others on the Internet you need two main components Continue reading

Website Words of Wisdom

  1. computer_userDOMAINS: Use a domain name that is short and memorable. The choice between .ca or .com or any of the other varieties is up to you. If you are solely doing business in Canada I would suggest .ca, if it’s international I would suggest to use .com.
  2. SHORT PAGES: Keep your pages short and consistent; about two scrolls down. If it’s an endless page, you will lose potential clients fast.
  3. CONTENT: Provide compelling and valuable Continue reading

What is Google AdWords?

Google AdWords is a way of marketing your business online and to help drive traffic to your website. This can be within the Google Search Engine (see screenshot below), or within the Google Network. The Google Network means that your ad will come up on other website owner’s pages (done through something called AdSense – more about that another time) or YouTube and many other channels. Continue reading

Keywords

What are keywords?

First things first! Keywords. What are they?  When someone is searching for information on the web, they will usually visit a search engine (like Google, Yahoo or Bing) and type in one or more words to describe what they are looking for. The search engine then checks what matches with the database, and displays the results listed. Robots find the sites that relate to that particular keyword.

These words used by people like you and me searching are called keywords.

Where to look for keywords?
There are many ways to research what people on the internet are looking for, including full phrases. Continue reading

Website Management

Updates & Upgrades!

When you need help with your current website or template…  We like to help you with your website updates and upgrades.

It’s good practice to have active content on your website. Give visitors a reason to come back to your site and increase your bottom line.

Some ideas for active content:

  • Have a monthly special or feature posted on the home page, get your ideas out there
  • Change up photos
  • Add a blog to your site to show off your expertise and ideas
  • Add a blog scroll to your official website, with links to the articles
  • Add Client Testimonials
  • Adding and renewing Rich keywords
  • Run an AdWords campaign
  • Add Dynamic content like a slideshow (with words and/or photos)

BENEFITS:

  1. It’s cheaper than when we charge by the hour
  2. No unexpected web site expenses
  3. You can carry forward your un-used credits
  4. Save up credits for an upcoming project
  5. Our promise to you: We will get it done within 1 business day!

We have created 5 brand new plans (Bronze, Silver, Gold, Platinum and V.I.P.) to make your life easy.  (Contact us for details)

How do I sign up?

Just email us and we’ll send you the information. We will have special bonus offers to go with this, to save even more and earn extra credits, exclusive to plan holders! Just watch the “Geeky Insider”! 

I don’t need a lot of updates, can I buy Single Credits, if I need something done?
Yes, you can. A single credit is $30 or 3 credits for $75. It’s more affordable to be on a plan, and as you can save up credits, you will never loose money.

Contact us today We will figure out your current and future needs. You can upgrade when your needs increase. Save up credits for bigger projects. Call me if you have any questions: 403.688.1137

Why tags are important in your WordPress Blog posts?

If you have a blog attached to your website, it’s important to remember to add tags to the article with important keywords. Make sure these are also mentioned in the posted article itself. Here is an example of how you could come up in Google’s Search Engine when you do so:

Search Engine Optimization with tags

Search Engine Optimized

 

 

 

 

I googled ‘web design’ to see where I was ranking today and found that my blog tag “web design’ ranked just above my main website link.

How to get to the tag section when entering a new blog post?

Look in the column on the right and scroll to “Post Tags”. You will enter them in the box with commas and click add when you are done. This will appear:

keyword tags in blog

Make sure you enter Keyword Tags

tag cloud with seo keywords

Tag Cloud

 

 

 

 

 

 

 

 

 

If you have the “tag cloud” widget installed on your pages, it will show the tags used through out the site. The more often one is repeated, the larger it appears, like this:

For more information on Search Engine Optimization and keywords, feel free to contact us for a 1 hour consultation (Only $75).


 

How do I add my blog to a feed/RSS?

RSS Feed Icon

RSS stands for Really Simple Syndication. WordPress automatically generates an RSS feed for your posts. This can be read by a feed reader like Google Reader or NetNewsWire. This way, your subscribers can view any of your new posts after you publish them. Bottomline, it’s good to get your words out there for the world to see! Modern browsers often have the logo displayed when you are on a blog where an RSS feed is available. Right-click this icon to copy the link and add it to a feed reader.

For you who have a WordPress blog: Add the RSS widget from your dashboard into your sidebar for an easy subscription on your blog.

Go here for Google Feed Burner, then log into your gmail account and add your blog feed. It’s pretty intuitive, but if you need help, just let us know and we can do it for you.


 

 

Online Marketing

Shop in Canada - Online Marketing

Online marketing with Shop in Canada is a great way to get more exposure, when you have a new product or service to sell. You can post your business for free or get a paid listing for as little as $360 per year.

Contact Vicki today if you are ready for your paid listing: Online Marketing: List with Shop in Canada for $360/yr today…

Please use the link, or let them know it’s a referral through me, as the referral dollars will go towards non-profit organizations so they can get a web site at a lower rate!

Thanks so much, Norja